Wednesday, 24 October 2012

Pay-what-you-want eBook bundle makes $1.1m in two weeks | ITProPortal.com

An experiment which allows readers to pay what they like for a collection of eBooks has unexpectedly reached sales of more than $1.1 million (£700,000) in under two weeks, it was revealed today.

The Humble eBook Bundle went live on 9 October, offering customers a selection of novels and comics by award-winning science fiction and fantasy writers including Neil Gaiman and Cory Doctorow.

Since then, it has sold more than 80 thousand bundles of eBook receiving an average price of $14 (£9). The promotion is due to close later today and has so far pulled in more than $1.1 million (£700,000) with one user paying a whopping $1,238 (£773) for the 13 books.

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